Management Team

1995 Broadway
New York, NY 10023
212.769.9817
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2142 Broadway
2142 Broadway
New York, NY 10023
212.769.9817

2169 Frederick Douglass Blvd
2169 Frederick Douglass Blvd.
New York, NY 10026
212.769.9817

As Executive Vice President and Director of Sales for Prudential Douglas Elliman’s thriving West Side, Jeff Rothstein is at the helm of one of the leading residential real estate forces in Manhattan. Under his insightful and foresightful leadership, he has not only grown 1995 Broadway to the West Side’s largest sales force of approximately 250 sales associates and staff members, but increased its overall sales volume to an impressive figure exceeding a billion dollars in 2007 and 2008. His West Side office also sits atop the #2 position among the Top 10 of the Prudential network’s 2,000+ offices nationwide including a repeated four time Pinnacle Office Award recipient. Recently added to his leadership helm are two additional offices to the Westside corridor, a unique Storefront at 2142 Broadway and our Harlem office at 2169 Frederick Douglass Boulevard.

In his prominent and demanding post, Jeff is called upon to wear a multitude of important hats, from sales and business development to broker, consumer and community relationship building as well as training, recruiting, marketing, lecturing and more to enhance customer service, knowledge and awareness throughout the industry. His incomparable understanding of the business stems from his previous success as a former top-producing, award-winning broker who entered the real estate arena in 1987, and joined the firm in 1991. Jeff’s 1999 transition into management while at the top of his game was a welcome change allowing him to apply his knowledge to inspiring and motivating others, which he still finds most fulfilling. He is an animated, readily-available, hands-on manager who is always striving to implement new and creative ways to excite agents and expand their business potential.

A native New Yorker born and raised in Manhattan, Jeff first became intrigued by real estate thanks to his grandfather, who sold townhouses and commercial property during the historic property boom after WW1. The incredible insider’s view to which he was exposed combined with his vivid memories of the city’s architectural evolution during the last half of the 20th Century fueled his desire to ultimately embrace the Manhattan real estate market as his profession.

Prior to that, however, Jeff experienced two other exciting and diverse careers. Having earned a Bachelor of Fine Arts at Arizona State University, his one-semester focus on archeology at the American College in Jerusalem drove him to work in the airline industry upon graduation to broaden his knowledge of the world’s varied cultures, indigenous peoples, and great architecture. After a safari in Nairobi, an archeological dig in Peru, and flying Nigerian Muslim pilgrims to Mecca, Jeff returned to New York to study acting and social work at the New School of Social Research. Curiously, it was his subsequent volunteer involvement at The Resident’s Bowery Committee finding apartments for the homeless that brought him full circle to the real estate profession. Jeff has since worked with many high-profile clients and industry peers who appreciate his encyclopedic market knowledge, elephant-like memory, exceptional technological savvy and exhilarating professionalism. He is also an outstanding teacher and community member who gives of his time both in and outside of the professional arena. Jeff is integral to the Real Estate Board of New York as its Education Co-Chair Member, Ethics Committee Member, Westside Committee Member, Deal of the Year Co-Chair Committee Member, and producer of the Annual Talent Show-Fundraiser. He additionally serves on the Board of Directors for Broadway Mall Association, plus has won a Westy Award for his outstanding West Side Spirit and citizenship. Officer of Douglas Elliman “Toastmasters International Club”. An avid tennis player and enthusiast, Jeff is also Vice Chairperson of the New York Jr. Tennis League, Arthur Ashe Foundation.